Output - raw research materials: Data from official statistics and knowledge base Documents and files from Secondary research Interview transcripts Databases

Output - structured report: Tabulations and charts Detailed narrative explaining figures and charts Translated abstracts of documents and files from secondary research Verbatim selections from interviews Conclusions on general business implications

Output – presentation or workshop: Conclusions on client specific business implications & recommendations for action based on: Client needs Client capabilities Benchmarking Decision-making aids

dii services market and business intelligence needs at three levels all of them require close cooperation between the client and dii due to the individual nature of business intelligence.

1. Assistance in using the information

Help transferring and interpreting data and information into the respective individual business situation or restructure the data.

2. Conclusions on client specific business implications

dii consultants use a variety of tools to create suitable scenarios for conclusions to our client's business. Examples are:

• Porter’s 5 Forces Analysis investigates the power of customers and suppliers, the threat of new entrants and substitute products, and the level of competition. Other forces may be added, such as governments or regulatory bodies and professional associations. While all of these forces affect the ability of a company to serve its customers and make a profit, the analysis requires relatively little input from the client.

• SWOT Analysis investigates internal strengths and weaknesses and external opportunities and threats to the organization.

• Profitability Analysis is based on sales forecasts in combination with client input regarding capacity and cost, based on which different scenarios can be developed in cooperation.

3. Recommendations for action

In order to make sensible recommendations for action, it is essential to gain a deep understanding of client priorities, needs, resources and capabilities. The role of dii in this process is:

• moderation of and guidance in individual assessment
• assemble the organization’s current situation and needs
• identification and discussion of options for action

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