Formed in January 2006 by four professionals with an extensive history in the healthcare market research and consulting business, complemented by medical, economic and legal work backgrounds.
Exclusively Focused on Health Care / Life Sciences Markets
Team is familiar with the principles, dynamics, business processes and subtleties that make health care market research unique
Internal knowledge data base comprising of information from over 200 international marketing consulting projects
International healthcare system knowledge (healthcare delivery, statistics, reimbursement, legal aspects)
Database with a complete classification of hospitals by type size, ownership and availability of services in 12 European countries, MVZ, physician, laboratory and industry database with more than 50,000 contacts worldwide
Large Scale Business Intelligence Surveys and Database Development
Extensive experience in design & execution of large-scale studies with the use of Computer-Aided-Telephone-Interviewing (CATI), as well as statistical and analytical software (SPSS, Stata, ConJoint, van Westendorp)
Unique multi-step methodology , integrating both qualitative and quantitative market research aspects, and ensuring the maximum use of data input
Flexibility to develop customized approaches to each project in order to match the specific data, information, and intelligence needs of our clients
More than 12,000 short telephone interviews and 4,000 in depth interviews with healthcare professionals per year
Complete regional coverage: all Eastern and Western European countries, English, French, Spanish, Turkish and Arab speaking countries
In House project development and management, analysis and consulting and team training
Native Speaking Primary Research Team of approximately 200 in-house trained multi-lingual interviewers
External network of established research and consulting companies for Asian regions
Focused Project Management:
Face-to-face project team briefings
Central project coordination
Close cooperation with client
Weekly client status updates
Instant access to project materials via secure Client Login